About South Coast Surf Shops

South Coast Surf Shop
5023 Newport Avenue Ocean Beach, CA 92107

Shop History

Since 1974, South Coast Surf Shop has emerged as one of Southern California's premier surf shops. The shop is located in Ocean Beach California, a half a block from the famous Ocean Beach Pier.

Historically, South Coast Surf Shop has always been ahead of its time. Over the last 37 years, South Coast not only emphasized custom surfboards, a huge wetsuit selection, and the latest in surf accessories to meet your in the water needs, but it was willing to experiment with selling surf inspired clothing and accessories.

South Coast Surf Shop was instrumental in introducing and legitimizing brands such as Quiksilver, Billabong, and Gotcha to the Southern Californian Surf Community during the seventies and early eighties. And even today though surf influenced products are much more mainstream then they were when South Coast first opened, you can be sure to find the finest selection of all your favorite brands as well as new looks from brands that are new to the surf industry.

Surfboard Tradition

South Coast Surfboards and South Coast Surf Shops have been a Southern California tradition for over thirty seven years. Every South Coast Surfboard is a product of years of shaping and glassing experience. All models have been team tested and refined through customer feedback in our own retail surf shops. The surfboards displayed on our website represent only a small sampling of the most popular shapes and graphics available. Custom orders are our specialty.

We devote time to design a custom board to meet your requirements considering elements like experience level, your surfing locality and seasonal changes. South Coast's head shapers, Robin Prodanovich and Larry Ricci, bring years of shaping experience and a long standing affiliation to South Coast, providing constant evolution and innovation to each design. All Boards are glassed to stringent quality standards for maximum durability and function.

For 37 years, South Coast Surf Shop has emphasized customer service to the max along with offering the most complete inventory of cutting edge products. Please feel free to contact us with any questions or needs. Our phone number is (619)223-7017, fax number (619)223-9215, or e-mail us from our Contact page.

-Rob Ard
South Coast Surf Shops