Men’s Fashion

Oakley Rolling O Lab – Oakley Sunglasses High Definition Optics Demo Tour

August 18, 2011

The Oakley Sunglasses Rolling O Lab will be at South Coast Surf Shop in PB THIS WEEKEND August 20th and 21st 2012. Oakley Sunglasses Rolling O Lab Oakley Sunglasses for a long time has been producing some of the industries top optics. They are so confident in the design and technology behind their sunglasses that [...]

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SUPER brand Apparel – Clothing from SUPER Surfboards & Designer/Artist Tony Larson

August 8, 2011

SUPER brand Apparel believes that the kids are alright South Coast got a chance to meet up with the fine people at SUPER brand during the Agenda trade show last week. They’ve got us really excited about the new apparel line coming from the works of SUPER Surfboards and well known industry designer Tony Larson. [...]

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Mens Hurley Phantom 4D Boardshorts – Multi or Black – True Innovation

July 26, 2011

Hurley Phantom 4D Boardshorts When we heard Hurley was releasing a boardshort almost double the cost of other top industry boardshort we knew they would have some explaining to do. Explaining is exactly what Hurley did by launching their Phantom boardshort campaign which includes a complete micro-site with all the technology information you could ask [...]

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Cobian Sandals in the City or at the Beach Flip Flops with Comfort and Style

June 17, 2011

Cobian History Shortly after revolutionizing the sandal industry at Flojos, John Cobian took a leap of faith by starting Cobian in the mid-1990′s. The company’s two part goal was based solely on the product: first, the sandal design must be clean, unique and stylish; second, the sandal must be made from the most durable and [...]

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South Coast Quiksilver Union Boardshorts

June 13, 2011

In 2010, Quiksilver brought a new special boardshort collaboration stateside that had been previously successful over in Europe. The Concept: Under the moniker “Union Boardshort Collection” Quiksilver worked directly with seven key accounts—one from each region of the U.S.—to create a capsule line of collaborative boardshorts that highlight each of the store’s unique regions and [...]

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South Coast Knows Function and Comfort / Mens Reef Sandals

August 23, 2010

Reef Sandals Reef Sandals While cruising through the OB South Coast Surf Shop the other week I happened to hear one of our floor managers talking with a customer about all the new men’s reef sandals. The guy who was asking all the questions caught my attention from his reaction to trying on the Reef [...]

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Browse the South Coast Mens Sale Table Online

August 4, 2010

We just updated our Sale Product Page with some new items available online. Look forward in weeks to come for regular photo shoots which means new products available to you. We understand that you can’t always make it down to your favorite local surf shop so we have brought the shop to your doorstep. Free [...]

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Rip Curl Mirage Boardshorts Like Wearing NOTHING

March 11, 2010

Rip Curl Mirage Boardshorts Rip Curl Mirage Boardshorts South Coast Surf Shops thinks this commercial for the Rip Curl Mirage Boardshorts is totally radical. It just so happens that at the same time you are reading this you can actually purchase these shorts online right here, right now. We are really amped on having these [...]

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