Channel Islands Board Demo

Come down to our Pacific Beach location for Channel Islands Demo Day Saturday, May 18, 2013! Test the best from Channel Islands from 9 AM – 1 PM! See you there!

001One For One

TOMS- if you haven’t heard of this one-for-one shoe concept then you might as well be living under a rock! TOMS was founded by American traveler, Blake Mycoskie, in 2006 when he befriended children in an Argentinian village and found they did not have protection for their feet. He came up with a one-for-one concept where every pair of TOMS that is purchased, one will be provided for a child in need. This motto has held true today and TOMS has improved the “Giving Pairs” of shoes to [click to continue…]

10 reasons you should go surfing

Why you should be in the water now

Surfing has been around for… God only knows how long! If you never thought it was “your thing” maybe you should reconsider! Here are 10 reasons you should go surfing: [click to continue…]

Girfts For Her This Mother's Day

Get her something other than flowers

Whether its your mom, wife, or sister, moms love surfing too so here 7 ideas for the women in our lives: [click to continue…]

Demo Day Rip Curl Firewire

Come down to Pacific Beach this Saturday, May 11, 2013, for Demo Day! Try out Rip Curl wetsuits and Firewire surfboards! See you at our South Coast PB location at 9 AM!

The Giving Movement: Reef

by Mandie on May 2, 2013

Photos Courtesy of www.reef.com

Reef Redemption

Reef has always been known for their comfortable sandals but what you may not know is they have a tremendous heart and a whole line dedicated to helping others! Reef Redemption is a line specifically for supporting environmental and humanitarian groups. Their hopes are that with 1% of Reef Redemption sales, they can help preserve our waves, beaches, and surrounding communities. Reef employees also participate in weekly beach clean ups and always try to do their own part in keeping our sand clean. [click to continue…]

The Giving Movement: Sanuk

by Mandie on April 25, 2013

Sanuk-Banner-941x174

Sanuk and Operation Smile

Sanuk is known for incorporating comfy products in their sandals such as beer koozies and yoga mats. Their creative edge has done more than put sandals on feet! Sanuk has stood by their motto “Smile…Pass it on” by teaming up with Operation Smile to give back smiles to individuals with facial deformities including cleft lips and cleft palates. For 2 years, they had provided donations to help over 500 individuals around the world! With your support in buying Sanuk products, they can continue to help change the lives of hundreds in need! For Sanuk products, [click to continue…]

spy-happy-lens-technology

Happiness is just a pair of sunglasses away

Spy is at the top of the inventing field with their spring release of Happy Lens. Happy Lens is new technology that not only improves vision and performance, but elevate your mind and mood! Here are the awesome things Happy Lens can do for you: [click to continue…]

peoples movement

A New Brand Helps A Big Cause

Look good, do good, feel good. The People’s Movement believes in addressing today’s problems and creating solutions. They believe that if the continued use of single use plastics isn’t stopped soon, there won’t be much of a world left to stand in. This is why People’s Movement introduced the Clean Act collection: removing plastic bags that pollute the island of Bali and up-cycle them into reusable totes, [click to continue…]

TOMS: One Day Without Shoes

by Mandie on April 16, 2013

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Have You Walked Without Shoes?

You probably don’t realize how valuable shoes are! They keep your feet protected from gravel, diseases, and parasites- including the hookworm which affects 740 million people world wide. Hookworm is extremely dangerous with long-term physical effects including stunted growth, decreased cognitive development, anemia and chronic fatigue. So what can we do? Support One Day Without Shoes by TOMS and educate others on importance of shoes. Try it yourself and go without shoes for just one day! Learn more about this movement by going to www.onedaywithoutshoes.com!