The Giving Movement: The People’s Movement

peoples movement

A New Brand Helps A Big Cause

Look good, do good, feel good. The People’s Movement believes in addressing today’s problems and creating solutions. They believe that if the continued use of single use plastics isn’t stopped soon, there won’t be much of a world left to stand in. This is why People’s Movement introduced the Clean Act collection: removing plastic bags that pollute the island of Bali and up-cycle them into reusable totes, Read more

Guys: Best Trunks For Your Wallet

best trunks for your wallet

Quiksilver and Rip Curl Trunks Under $50

With this day and age, everything can be technical- including boardshorts- and unfortunately, those come at a hefty price for all the bells and whistles. What if you’re looking for straight up trunks?! Here are some trunks for Quiksilver and Rip Curl that are all under $50 and available at both our South Coast locations!

South Coast Gets a Taste of Nixon

nixon clinic

Nixon is more than just watches

Typically, a product clinic would consist of employees filling out the floor of the shop, listening contently to the sales rep talk about their latest products while throwing down some pizza! Nixon wanted to change the scenery but the rest sounds about right! Nixon invited us up to their headquarters in Encinitas to discuss product, their company values, and of course… pizza! Nixon is a cool company with even cooler values! While being one-step ahead of the game, Nixon watches stand for high quality and ultimate functionality! They even make a point that their team riders approve products- everyone has a say! Nixon stands behind customer service as well saying their relationship is between them and the customer- no one else!
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Billabong Takes Their Wetsuits to the Next Level

Billabong Andy Davis Heritage jacketBillabong Heritage long john

Billabong Wetsuits for You Right Now

Billabong  gets creative by teaming up with avid surfer and artist Andy Davis! Andy Davis is known for his fluid drawings of surfers and waves. With Billabong by his side, they collaborated this spring for a collection that’s cool and functional! Get away from the standard black colorway for wetsuits and try these classic colors! Perfect for warmer water, the Heritage long sleeve jacket is the way to go!  Heritage is a Read more