In 2010, Quiksilver brought a new special boardshort collaboration stateside that had been previously successful over in Europe. The Concept:
Under the moniker “Union Boardshort Collection” Quiksilver worked directly with seven key accounts—one from each region of the U.S.—to create a capsule line of collaborative boardshorts that highlight each of the store’s unique regions and heritage. –Transworld Business
2011 Quiksilver Union Boardshorts
South Coast Started as a small surfboard company in 1974 by Rob Ard – who is still involved in its everyday operation. The surf industry was in it’s infancy back then and South Coast grew and formed lifelong relationships with the leading brands. This boardshort collaboration with Quiksilver is a new expression of those lasting relationships. South Coast’s commitment to the local beach community and the surf culture over the years has made it one of the West Coast’s premier surf shops. Infact, the inspiration for the design of this boardshort depicts that commitment as most of the images are from actual photos of local surf spots, waves, employees at the beach playing music, and a team rider skating with his new South Coast board.
Hopefully you will enjoy these boardshorts and live you surf lifestyle as fully as South Coast has enjoyed being part of that culture.
Quiksilver and South Coast
These Quiksilver Union boardshorts were design in collaboration with South Coast’s Artist and Community member Tim Lowman of Lowman Kustoms.
Quiksilver Union Boardshort