Surfline Community Comments A Generations Love of South Coast Surf Shops Since 1974

It’s always a good feeling when we receive positive feedback from those who have been down the the beach to experience our shops all these years. A quick read through these comments give us an idea of how South Coast Surf Shops has impacted the lives of beach people and those who visit our communities. Thank you for all the positive energy, love and support all this time.

Be sure to check out the Surfline Article where we scavenged this comment chain SURF SHOPS: SOUTH COAST SURF SHOP By Mike Cianciulli

bucket chucker 05/05/2009 09:36 PM
south coast ob and long boards are awsome. perfect staff perfect vibe… keep it up rob!
Riptide Right 04/27/2009 12:56 PM
Shoutout to Larry Ricci and Robin P. for shaping boards for employees and local shredders you are the ones who deserve all credit and dont get enough! Much respect and thanks for the boards over the years. keep on keeping it soul!
Joelle Blessing-Bo PC,Utah 04/22/2009 08:40 AM
Hey Robbie, Back in the 80’s I use to work part time at Dream Girls… Kathleen Inga and I were best friends(Sisss-ter’s). I remember when her and I would love going into your shop and shootin the breeze with you in the good ole days. It’s wonderful to read about all your success! We were in CA last April & got to purchase some great things from a couple of your shops not to mention the excellent customer service!!! Hope to see you in the near future!
ob g 04/21/2009 07:02 AM
christmas & birthdays would be dismal in the 1502 if it wasnt for u.
Phil M. 04/20/2009 09:27 PM
Also gotta remember S.C. shaper Rick Holt. He was a icon though the 80’s, shaping tons of boards for all the best, right out back next to the clubhouse. As teenagers our lives revolved around that place…..
kent smith 04/20/2009 10:11 AM
Good times hangin-out at the shop in the mid ’80’s, Way to go Rob.
Gabe Mangino 04/20/2009 09:31 AM
Though I’m admittedly a former “fake” local who was living on Niagara for awhile- I really felt the vibe of San Diegan authenticity at your shop…and yes the employees were for the most part knowledgeable and polite- Keep up the good work! Your boards have always worked well.
Steve “rippin” Wilson 04/19/2009 01:04 PM
Way to go SouthCoast, you guys are the best. I moved to OB for school and you guys really hooked me up with my gear. I’ve bought all my gear from you guys, gloves,hood,wetsuit,booties, and don’t forget the longboard! You guys even did a custom paintjob for me! I’ll be back, gettin my girlfriend all hooked up too!
Jimmy Jean 04/17/2009 06:42 PM
Rob, met you in OB in the 80’s when I lived in Pt Loma. Still life long buddies with Billy Pendejo ( Billy Page) He introduced me to all the locals back in the day and I still have some great freinds to this day Terry Sonsvabich (Gosowich.) I have been going through your store since the 70’s when OB was’nt so agro. Great shop, great people, you guys are really what shaped surf culture here in SD. Keep Truckin. PS: call me or my bro Spike,when in need for SUP or epoxy blanks. Thanks
IB LOCAL 04/17/2009 01:43 PM
Love South Coast, and OB. Just hate that everybody that moves to OB acts like they are locals. Hardly any real San Diegans live in OB, just a bunch of transplants who claim to be locals. Remember youre not a local unless you are from Diego. Rob, Bird you guys rock thanks for all you do!
Jeffrey Hegness 04/17/2009 07:49 AM * PREMIUM MEMBER – Real Name
Worked there from 00-02… cool cats and good memories in the back of the shop in Timmys van ripping phatties… Nate those are some kind words… South Coast holds it down…. Hopefully in the near future we will get to see Nates shop as part of this ongoing Surfline shop check… 1903 for Life…
Jerry Mowe 04/16/2009 08:39 PM
Hey Rob, Glad to see your still going strong. It’s been along time. Jerry Mowe, South Shore Surfboards
Larry Howard_Ventura, CA 04/16/2009 06:09 PM
I rode SouthCoast boards exclusively while living in OB from ’77-’85. My first twin-fins (non-fish), first thrusters and first multi-fin longboards were all shaped in the back of your shop (by Rick__?) I have great memories of those times and your shop.
Edward Arikian 04/16/2009 11:23 AM * PREMIUM MEMBER – Real Name
Hey Rob, Love you and your shop, too…Ed “Zippy” Arikian…say hi to Bird and all the boys in San Diego!!!
m padilla 04/16/2009 08:31 AM
my thanks to rob & shary for the love &support in sponsoring my fundraising efforts for the M. S. society for the last 9 yrs. way to reach out to the community south coast! love the padilla family.
Ty Zulim 04/16/2009 08:19 AM * PREMIUM MEMBER – Real Name
Bird is a huge reason the store has done so well. Congrads to you Brother….
john stevens 04/14/2009 11:07 PM
thank you south coast! i bought 5 boards from you guys last year and now my family is very happy surfing. your store has the best and friendly customer service. thank you so much. john stevens
Miguel 04/14/2009 03:16 PM
Great shop! Went in there the other day looking for a fin key and they gave me one for free.
Steve (Grantville) Phillips 04/14/2009 02:58 PM
Many great memories of softball at the OB School against the South Coast crew; always a tough bunch! Congrats on the great article, Rob.
Billy D 04/14/2009 01:20 PM
SC Windansea staff holds it down. CK Comp is the highest performing long-board model i’ve ever ridden. keep it up guys!
mike 04/13/2009 10:31 PM
shops are great, keep it up. the guys over at the windansea shop are so helpful. thanks for the new ck comp, stoked
Dylan Niau 04/13/2009 03:05 PM
Hey yo. Mr surf shop owner… i was wondering if you could give me a job, im 17 and i live on the island of hawaii in the state of hawaii, and im moving over there in September or November, hook it up for sure k brah,,, Aloha
Rob Supple 04/13/2009 01:55 PM
Rob, Sheri and the rest of the staff at the South Coast stores provide great service – the Nordstroms of surf shops. My quiver has some good wave tools, but I usually grab my South Coast Swegg.
Will Mitchell 04/13/2009 01:47 PM * PREMIUM MEMBER – Real Name
My son Ryan and I have both pulled paychecks from SC working behind tne counter. Those were the days, no worries for sure. Grew up and had the honor of teaming up with Greg Styles to build out SC Windansea when Rob teamed up with Bird. I built Bird’s house and his shop in the same year. Both these guys are great brothers, friends and advisors to myself and Ryan over the years. Our surf trips wouldn’t have been the same without great board shapes and equipment. Love you guys!!!
Nathan Cintas 04/13/2009 01:01 PM * PREMIUM MEMBER – Real Name
Nice article Rob. I am happy for you and my brother Birdman. Thanks for the 10 years of sponosrship. I wish you future success, Point Loma Boardroom.
Faz from NY_SD_NY 04/13/2009 12:13 PM
Southcost Boards are the best. I started surfing there boards in 1989. Had to move back East in 01 and brought my Southcoast 7’10” Egg to Long Island left 2 southcoast short boards in San Diego for my many visits back to SD.. My Egg Rides great even in weak 2 ft Gilgo or Pumping Ditch Plains…
brahda kine 04/13/2009 12:02 AM
birdman is the man. i didnt know about south coast till i met that guy. really mellow and has a lots of aloha. you is one epic guy birdman.
pure vibes 04/11/2009 02:50 PM
Bird is the real man !!
“J” 04/10/2009 10:20 PM
Dig the soul vibe at the longboard store, good humble surfers that are knowledgible and honest! wish more shops were like that. keep it that way!
Arthur Scheele 04/10/2009 06:28 PM
I’ve knowen Robbie since 76 when he offered me a sponsorship. Which I excepted of course. Robbie has always treated me very well, as he has all his team riders. He has been able to keep it real with integrety, honesty, and self pride. Robbie your the ROCK, the BOMB,and your just sick with it! What can I say. LOVE YA BRO. Harry
P.J. and Jack 04/10/2009 05:48 PM
Nice article, Rob. You’ve worked hard to achieve a quality product at good prices, and an awesome staff. We’re proud of you!!! :o)
debbie 04/10/2009 05:08 PM
what about bird?
JaySD 04/10/2009 02:36 PM
Great article Rob! I bought my first board from South Coast when I moved from the midwest, and haven’t changed from South Coast boards ever since. Relaxed place to shop with friendly staff and very knowlegeable. Keep up the amazing work.
SurfCA 04/10/2009 02:33 PM
I shop at SC Wahines religiously, Mandie is always helpful and points out the latest trends. The staff at the OB location was great the last time I was in there! Keep up the great work guys!
jackie 04/10/2009 12:39 PM
i have a south coast quad fin fish. love it even all the way up here in santa cruz!!!
localsd 04/10/2009 12:24 PM
the guy in picture 16 is a cool dude, very good staff. just got a 6’0″ South Coast Quad for summer from there two weeks ago.
Mark Weber 04/10/2009 11:19 AM * PREMIUM MEMBER – Real Name
South Coast has so much heritage, and is such a relaxing, inviting place to shop. They make you feel like family every time you walk in the door.
Greg Del Campo 04/10/2009 10:55 AM * PREMIUM MEMBER – Real Name
Nice job Rob!
Robbdogg 04/10/2009 10:54 AM
South Coast has always been there for me to pickup perfect boards off the rack. And they’ll put a bro-deal package together with the accessories. I still ride a CR3 shlong that I purchased in 1997. The CK longboard rides awesome. Every time you go in the store there is a new board you want.

Leave your own comment here or click on either of the links below. Thanks again and we look forward to many more great years of service ahead.

Bird on a Wire: Local Surf Reporter and Soul Surfer

By Jody Wood

Maybe you’ve heard him on the radio, or read his reports online. Maybe you’ve met him at South Coast Windansea, or maybe he’s paddled right by you and you had no idea who he was. He is Eric Huffman, also known as “Bird”.

Bird grew up in San Diego and has more than 40 years of local surf knowledge under his belt, and unlike a lot of locals, he doesn’t mind sharing some of it. Maybe not all of it, but he kicks down enough information to help local surfers make an informed decision about when and where to paddle out.

Bird does the San Diego area surf reports on, as well as the FM 94.9 Authentic Surf Report three times a day, seven days a week. He puts his 4-plus decades of local wave riding experience to use every day when crafting his reports. One thing’s for sure though, you won’t hear him naming specific spots, which is something a lot of us can appreciate.

Bird’s relationship with Sean Collins and Surfline goes back more than twenty years. Collins is the chief forecaster and president of Surfline, which formed in 1985, as a public surf forecast via telephone. Surfline has come a long way since then. It merged with in 2000, which greatly increased content, surfcams, and its online store.

“I started working for Surfline as an area reporter. This meant that everyday at dawn I had to check my desgnated spots, and call in the report,” said Bird, about the early days with Surfline. His days of dawn patrols are behind him for the most part, but he has his own team of reporters that call him with their localized reports, and all of that information goes into his reports.

“My wife Amy needs to be at work by 6 a.m., which means she’s out the door by 5:30. By the time I get the kids ready and drop them off at school it’s nearly 8 a.m.. I’ve found 8 to 10 in the morning to be a great window for me to surf,” said Bird. “Dawn patrollers are off to work and partiers aren’t awake yet,” he added.
Bird isn’t new to the routine of radio surf reporting either. He did the surf report for the original KPRI and KGB throughout the seventies and into the early eighties.

“FM 94.9 was a new station that wanted to build itself around good core music and an authentic sound,” said Bird. “Nothing better than an authentic surf report to add to that,” he added. Bird explained that he agreed to do the surf report for 94.9 only if they allowed him to do it the way he wanted to, and they had no problem with that.

Looking back at his years of reporting on one his life’s passions, Bird went on to say, “It’s been a long road since the days when people wanted to kill surf reporters until when people can’t live without them.”

To get the skinny on what’s going on with the surf in San Diego, check out and look for Bird’s online reports there. You can also catch him on the radio three times daily on FM 94.9 at 7:20 a.m., 2:20 p.m., and 8:20 p.m.